WordPress Website Design & Development Services

Talk with us about your WordPress website project

We are dedicated to making your success our mission.

"Web4Biz is not just a website design and development agency; we are architects of robust online solutions, harnessing the power of WordPress, the platform behind over 43% of the web. Elevate your organization with our expertise in design, technology, and strategy, and experience transformative outcomes that redefine your online presence."
- David Novakovic -
ai generated, subconscious mind, technology-8475544.jpg

A little About Us

"When all the pieces fall into place, extraordinary things unfold."

Web4Biz offers a range of WordPress service options and solutions tailored for start-ups, medium-sized businesses, enterprise organizations, and marketing agencies. Our WordPress website design and development agency is committed to helping you achieve optimal results.

At Web4Biz, we go beyond being a mere full-service WordPress shop; we serve as your strategic partners in success. Armed with the right blueprint, our agency leverages WordPress to create innovative web and mobile solutions, paving the way for your success.

Our Services

Web Design
Web Design

- UI/UX Design
- Wireframing
- Storyboarding
- Branding

Web Development
Web Development

- Web Development
- Mobile Development
- Website Maintenance
- E-commerce development

Digital Marketing and SEO

- Social Media
- Mobile Marketing
- E-commerce Marketing

Graphic Design
Graphic Design

- Logo Design
- Flyer /Brochure Design
- Business Cards Design
- Video/Animation/Illustration

The WordPress Website Development Process

Discovery Phase-Learn the Goal/Purpose of the Website
Have a clear goal

The initial phase of the development process commences with the identification of the website's business objectives. This involves determining whether the website will function as an e-commerce store or incorporate a blog for enhancing search engine optimization (SEO). In this phase, the developer works closely with the business owner and other stakeholders to define a precise set of goals that the website should accomplish.

Throughout this developmental stage, the developer aims to comprehend the target audience, the primary purpose of the site, the core brand message, and the branding strategy. Additionally, the developer investigates the competitive landscape by analyzing other businesses in the same domain. Furthermore, efforts are directed towards uncovering the unique selling proposition that will distinguish the website in the market.

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Planning Phase
Estimate the Scope and Budget of the Design Project

The success of a website hinges on meticulous planning, extending beyond mere technical expertise. Our process initiates with an initial scope and discovery phase, meticulously identifying key features, functionality, and the desired user experience. Once these needs are established, we craft a detailed proposal outlining the technical approach to fulfilling your requirements. Additionally, we guide you through a content migration plan, ensuring that your content is strategically structured for optimal visibility on major search engines, such as Google.

Upon the successful completion of the Strategy Process, we furnish you with a comprehensive document known as the Project Plan. This document encapsulates all the requirements, goals, and functional/technical specifications essential for the project's start-to-finish development. It encompasses high-level project details, including the project vision and scope, user functionality, detailed user stories or tasks, as well as the plan for Quality Assurance and User Acceptance Testing.

The Project Plan is structured around key steps:

  1. Pick Your Niche and Strategize

    • Develop a clear understanding of your target niche and devise a strategic plan tailored to your business objectives.
  2. Purchase a Domain Name

    • Select and secure a domain name that aligns with your brand and resonates with your target audience.
  3. Choose Web Hosting

    • Make informed decisions on web hosting to ensure the reliability and performance of your website.
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UI/UX Design Phase
Creating the sitemap and wireframe

UI/UX Design Phase: Expanding on the groundwork laid during the Discovery phase of your project, we delve into the visual aesthetics of your website. Utilizing your branding elements, we craft a distinctive look and feel that aligns with your company's identity and objectives. Recognizing that websites serve people, our guiding principle is "People over pixels." This underscores our commitment to prioritizing user needs over personal design preferences. In the UI/UX design phase, our product designer meticulously develops wireframes, mockups, and prototypes for your custom WordPress site.

These design elements serve as visual aids, offering a tangible representation of the envisioned custom WP site and enhancing the team's understanding of the product.

We refrain from prescribing a universal definition of a well-designed platform, as this is inherently subjective, varying with each business idea, niche, and type.

By the conclusion of this stage, you will possess either an interactive prototype, wireframe, or both.

It's essential to note that this phase is dynamic, with deliverables subject to refinement based on input and feedback from all team members. This iterative approach ensures a collaborative and continuously improving design process.

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Development Phase
Design & Theme Build - Populate your website with content

WordPress Website Development Phase: With the interactive prototype as our guide in the design phase, the subsequent step involves implementation.

At the core of this stage is the transformation of the prototype into a fully functional, custom WordPress website. Employing essential WordPress tools, the developer ensures that the website mirrors the prototype or wireframe with precision.

To ensure timely development, it is advisable to establish a realistic timeframe and set milestones to meet strict deadlines. For instance, a timeline could be set for completing the homepage and its associated icons.

Upon the completion of this phase, you will have a fully operational WP platform. With the design foundation laid and the theme constructed, the focus shifts to populating the website with content. During this stage of the web design process, replace all placeholder text and visuals with authentic content.

It is crucial to pay attention to proper formatting, including using headings in the correct order, appropriately sizing and compressing images, and ensuring optimal content readability.

This phase also provides an opportunity for some last-minute refinements in case any aspects did not unfold exactly as planned. Such adjustments are a natural part of the process, and preparedness for them is key. With the design established and the theme built, the final step is to populate your website with content. In this stage of the web design process, replace all the placeholder text and visuals that you might have been working with for the real deal.

Again, meticulous attention to correct formatting, including the use of appropriately ordered headings, proper sizing and compression of images, and ensuring content readability, is of utmost importance.

This phase also offers an opportunity for some last-minute polish in case something did not work out exactly as planned. Anticipating and addressing such possibilities ensures a refined and seamlessly executed final product.

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QA Tests
Test the Design Before Launching

While you may have an actionable website, launching it requires thorough verification of its resilience, security, and scalability. It's crucial to identify and rectify any bugs and loopholes in the newly constructed WordPress platform.

The QA testing processes involved are as follows:

  1. Functional Testing:
    • This test ensures that the WordPress site meets all functional requirements outlined in the blueprint from the discovery phase.
    • Techniques include:
      • Unit testing
      • Smoke testing
      • Sanity testing
      • Regression testing
      • Usability testing
      • User-acceptance testing.
    • Tools for WordPress functional testing include:
      • SoapUI
      • QTP
      • Selenium.

Upon completion, the QA tester should verify that the main features of the website are functioning as intended.

  1. Usability Testing:

    • This procedure ensures that page visitors have an exceptional user experience.
    • The tester checks for design consistency, logo placement, image quality, clickable links and buttons, and button size.
    • Tools used:
      • Loop
      • Reflector.
  2. Compatibility Testing:

    • This procedure checks how well the custom WP site performs under various operating systems and devices.
    • The QA tester assesses compatibility with browsers (Chrome, Edge, Safari), mobile devices, hardware, and networks.
    • QA tools include:
      • Emulators & Simulators
      • GhostLabs
      • Cross-browser tool
      • Browsershots.
  3. Performance Testing:

    • This test ensures that the WordPress platform remains responsive and stable under distinct workloads.
    • Types of performance testing:
      • Load test – to assess platform performance under high workloads.
      • Stress test – to test the site beyond its bandwidth capacity.
      • Spike testing – to test for sudden surges or decreases in workload.
    • Prominent tools:
      • HP Loadrunner
      • WAPT
      • WebLoad
      • Apache JMeter.
  4. Security Testing:

    • This test ensures that the platform is secure and protects confidential user information.
    • The procedure simulates various cyber-attacks and checks for any vulnerabilities.
    • Two types of security testing used in WordPress development are:
      • Vulnerability testing
      • Penetration testing.

Once the QA tester verifies the quality of the custom WordPress site, the next step is to proceed with the launch.

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WordPress Site Launch
Monitor Feedbacks

The culmination of your development process lies in the launch of your WordPress site. Once your product is live, the next crucial steps involve gathering feedback and consistently enhancing your offerings.

Before delving into the feedback loop, let's break down the essential steps of the product launch process:

1. Purchase Domain Name:

  • To launch your WordPress solution, acquiring domain names is imperative.
  • A website's domain name serves as its unique address, entered into a browser's URL field for access. For instance, www.google.com is a domain name.
  • The domain name must be distinct and cannot be identical to another website's. Once secured, the next pre-launch acquisition is hosting.

2. Purchase WordPress Hosting:

  • WordPress hosting is a critical purchase, providing dedicated resources and servers specifically designed for custom WP websites. This ensures that the platform's data is securely stored on a server.
  • Note: Opting for inexpensive WordPress hosting plans may compromise platform speed if they have low bandwidth.
  • With both the domain name and hosting secured, your WordPress site is ready to go live.

Upon launch, the subsequent step involves actively monitoring visitor feedback. This feedback loop is integral to understanding user experiences and identifying areas for improvement. Regularly updating and refining your site based on this feedback contributes to its sustained success and relevance in the dynamic digital landscape. Launching is not just the endpoint; it marks the beginning of an iterative process aimed at delivering an optimal user experience and staying ahead of evolving user expectations.

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Post-Launch Phase
Post-Launch Tasks: Sustaining Website Excellence

The launch of a website is not a conclusion but rather the commencement of an ongoing process. It demands consistent effort to attract traffic and ensure the site's ongoing security. While it may not be as intensive as the initial web design phase, continuous attention is paramount for long-term success.

1. Keep Up With Website Maintenance:

  • Incorporate website maintenance into your ongoing web design agreement as a fundamental aspect of ensuring the site's enduring quality.
  • Security is of utmost importance; any lapse in this area can swiftly impact rankings, traffic, and reputation. A compromised website repels visitors and risks blacklisting by search engines.
  • Regularly check security measures such as the site activity log to detect anomalies early and address them proactively. Maintenance tasks include:
    • Updating WordPress core, plugins, and themes (unless managed hosting is in place)
    • Running and validating backups
    • Responding to blog comments
    • Managing and removing spam comments
    • Database maintenance

2. Continue Adding and Creating Content:

  • Sustaining website growth relies on attracting traffic through content marketing and blogging.
  • Ongoing content addition and updates contribute to:
    • Ranking for relevant keywords
    • Building expertise and trust with visitors
    • Demonstrating to search engines that the site is active and well-maintained
  • Whether clients handle this themselves or enlist your services is contingent on your agreement.

3. Track Site Performance Markers:

  • A crucial post-launch task involves monitoring website performance metrics to gauge progress toward predefined goals.
  • Tailor your focus based on your specific objectives, which may include tracking visitors, leads, conversions, sales, or other key metrics established during the web design discovery process.
  • Implement performance tracking tools, such as web analytics, and regularly analyze the data to drive continuous improvements. This positive feedback loop contributes to sustainable growth.
  • Consider A/B testing for different website elements to optimize user experience, and routinely assess performance metrics like page loading time, recognizing their critical impact on website success.

In essence, these post-launch tasks ensure that your website not only flourishes upon introduction but also evolves and adapts to meet changing demands, thereby securing its relevance and effectiveness over time.

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Our Team!

"-Owner of Web4Biz.dev
-Main Designer and Developer"​
David Novakovic
David Novakovic
"-Multimedia Artist & Visual Communication Designer
-Grafic Designer
-Branding and Logo Design"​
Nadja Art
Nadja Art

Get in touch.


3903 Pender Street, Burnaby BC
V5C 2L7, Canada


+1 778 885 9352